My friends at Sundial Magazines in the UK, publishers of Mercedes Enthusiast and Classic Mercedes magazines, have just released their latest project, what they’re calling “Mercedes SL” – The Ultimate Guide to the Mercedes SL. This special, one off, publication covers Mercedes SLs from the 300 SL Gullwing of the 1950s into the 21st century with the retractable hard top convertible R 231 series SL.
This special 100 page publication can be found at Barnes and Noble stores throughout the United States. Content includes SL history, driving impressions, market analysis and more.
Below is the official press release from Sundial Magazines and the editorial introduction by editor Kyle Molneux. If this guide is anything like the regular, detailed coverage of the collectible and enthusiast Mercedes market normally found in Mercedes Enthusiast and Classic Mercedes magazines we’re in for a treat. The folks in the UK are lucky to have two such Mercedes focused publications and here in the U.S. we’re lucky that these magazines can always be found at Barnes and Noble.
PRESS RELEASE FROM SUNDIAL MAGAZINES:
‘The best or nothing’ – Gottlieb Daimler
Gottlieb Daimler, a founding father of Mercedes-Benz, had a motto: ‘The best or nothing’. It was these words which drove him to great success in the then fast growing automotive industry, and it is these words which have inspired us to create the ultimate guide to the Mercedes-Benz SL.
Sundial Magazines, publisher of the best selling Mercedes Enthusiast and Classic Mercedes is launching Mercedes SL, a special, one-off publication celebrating this iconic model.
This new title is a perfect companion to Mercedes Enthusiast, the monthly magazine covering all things Mercedes-Benz cars and the quarterly, Classic Mercedes that focuses on the very best models from the 1950s to the 1990s.
Mercedes SL magazine is a special edition, high quality publication serving as an all-encompassing resource for anyone interested in these fascinating machines, with intoxicating speed and supreme luxury at the heart of their existence.
Using rare archive photographs and insight from experts, Mercedes SL magazine charts the rise of the racing inspired W198 300SL Gullwing and Roadster and goes on to cover succeeding generations of SL (W121 190SL, W113 SL Pagoda, R107 SL, R129 SL and R230 SL) in unparalleled detail across 100 glossy pages.
Providing in-depth market analysis and buying advice, Mercedes SL is a beautiful, collectable and highly useful magazine for lovers of the “Sport Leicht” (SL) genre. Facts, figures, key people, owner views – they’re all covered in wonderful detail.
Created using the best automotive writers and photographers in the business, Mercedes SL magazine is a first in every respect, serving as a reference point and appealing to affluent collectors, enthusiasts and buyers of Mercedes-Benz together with anyone with an interest in high end automotive culture.
If you’re into Mercedes, you’ll be into Mercedes SL – on sale from 23 March 2018 at WHSmith and all good newsagents or we can help you find your nearest stockist by visiting www.seymour.magzene.com.
Alternatively e-mail your post or zip code with Mercedes SL in the subject box to firstname.lastname@example.org for the UK and Republic of Ireland, and for international locations email@example.com. You may also purchase a copy direct tel +44 (0)1371 853633. Mercedes SL magazine is priced at £5.99 UK, $13.50 USA, $14.25 AUS and $16.70 NZ.
Editor Kyle Molyneux – Telephone +44 (0)20 639 4406 Email firstname.lastname@example.org
Publishing Director Paul Cosgrove – Telephone +44 (0)20 639 4401 Email email@example.com
Advertisement Sales Lee Warden – Telephone +44 (0)20 639 4416 Email firstname.lastname@example.org
Mercedes SL is published by Sundial Magazines Ltd, Sundial House, 17 Wickham Road, Beckenham, Kent BR3 5JS United Kingdom. Telephone: +44 (0)208 639 4400 Fax: +44 (0)208 639 4411
Editorial intro from Editor Kyle Molyneux:
During the creation of this special, one-off publication, it was reinforced to me how distinct each generation of SL really is, particularly the cars built prior to the R230 of 2001. Indeed, it’s almost as if Mercedes-Benz couldn’t quite settle on what its SL should be until that point. And that’s certainly no bad thing when you consider the cars that rolled out of Mercedes’ German factories between the 1950s and 1990s, as the company carefully honed its SL formula.
These exquisite creations all carry the Sport Leicht badge, and yet the appeal of each model is unique, I feel. Desire racing pedigree and the most iconic door arrangement in automotive history? Then you’ll need a Gullwing. Want an effortless and wonderfully tough, modern classic cruiser? Then you should look at the R107 –_or the succeeding R129 if you’re seeking additional modernity. Crave an impossibly elegant, classic roadster that’ll tingle your senses on a country road? Then you should really try the Pagoda.
The great news is that, despite values of the classics pushing six figures and indeed beyond these days, getting onto the SL ownership ladder is entirely possible thanks to present used values of the later generations –_the current market just one of many areas we have covered in Mercedes SL.
When piecing together this title, it also became clear to me that the people behind Mercedes-Benz SLs were as important as the cars, which is why we’ve covered them too, instrumental characters such as Max Hoffman, Bruno Sacco, Béla Barényi and others – all part of the SL’s rich tapestry. What a privilege to tell this story.
I hope you enjoy the ride.
Kyle Molyneux, Editor